La rentabilidad del altruísmo

"The major distinction between human rights violations against women and human rights violations against men is not that the former is an objectively worthier cause than the latter but that the former is publicly understood in the cosmopolitan human rights community, and the latter is not. The signaling theory of altruism expects that public knowledge will be a more relevant factor in shaping an individual’s altruistic behavior than private knowledge."

https://quillette.com/2019/01/31/the-virtue-economy/